{"id":406,"date":"2007-07-22T07:40:22","date_gmt":"2007-07-22T14:40:22","guid":{"rendered":"http:\/\/www.pdxtc.com\/wpblog\/archives\/406"},"modified":"2014-12-04T13:38:37","modified_gmt":"2014-12-04T20:38:37","slug":"google-identifying-personal-search-results-again","status":"publish","type":"post","link":"https:\/\/www.pdxtc.com\/wpblog\/google\/google-identifying-personal-search-results-again\/","title":{"rendered":"Google Identifying Personal Search Results Again?"},"content":{"rendered":"<p>I just noticed that Google is now identifying personalized<strong> <\/strong>search results, in a way that I have to applaud.  When did that happen?<\/p>\n<p align=\"center\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/pdxtc.com\/wpblog\/images\/personalized.gif\" height=\"46\" width=\"299\" \/><\/p>\n<p>It&#8217;s now shown clearly, right there where it tells you how many search results there are. When the fact was hidden early this spring, <a href=\"http:\/\/www.seobook.com\/archives\/002023.shtml\" target=\"_blank\">Aaron Wall of SEO Book<\/a> said, &#8220;&#8230;so you don&#8217;t know when they changed, which sucks.&#8221; and I couldn&#8217;t agree more.<\/p>\n<p>I can only assume that this has come about after much vocal and written opposition. At <a href=\"http:\/\/searchmarketingexpo.com\/smx_advanced07\/\" target=\"_blank\">SMX Advanced<\/a> in Seattle, in a session with <a href=\"http:\/\/www.mattcutts.com\/blog\/\" target=\"_blank\">Matt Cutts<\/a>, attendees got to voice opposition to being forced to use personal search, and to the inability to turn it off easily.<\/p>\n<p>I mentioned that there used to be a line that said &#8220;turn off personalized search&#8221; and by removing that, Google was removing my choice.<\/p>\n<p>Matt straightened us all out by explaining that &#8220;all a user has to do to turn off personalized search is to add <em>&amp;pws=0<\/em> to the URL of a search query&#8221;. \ud83d\ude09<\/p>\n<p>Well I think any sane person would argue that clicking &#8220;turn OFF personalized search&#8221; is probably easier than appending every search query with a special string,  so I&#8217;m hoping there will continue to be an evolution in Google&#8217;s end-user choice of personalization.<\/p>\n<p>In the meantime, at least they are showing us once again that our results are personalized, and that&#8217;s at least a step back in right direction, in my opinion.<\/p>\n<p>Thanks Matt, thanks Google, and thanks to <a href=\"http:\/\/www.wolf-howl.com\" target=\"_blank\">Michael Gray<\/a>, who has been one of the most vocal opponents to personalized search that I&#8217;ve come across.  <a href=\"http:\/\/www.wolf-howl.com\/google\/google-is-not-my-mother-and-should-kill-personalized-search\/\" target=\"_blank\">I especially liked this one<\/a>&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I just noticed that Google is now identifying personalized search results, in a way that I have to applaud. When did that happen? It&#8217;s now shown clearly, right there where it tells you how many search results there are. When the fact was hidden early this spring, Aaron Wall of SEO Book said, &#8220;&#8230;so you [&hellip;]<\/p>\n","protected":false},"author":76,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[26],"tags":[],"class_list":["post-406","post","type-post","status-publish","format-standard","hentry","category-google"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google Identifying Personal Search Results Again?<\/title>\n<meta name=\"description\" content=\"I just noticed that Google is now identifying personalized search results, in a way that I have to applaud. When did that happen? It&#039;s now shown clearly,\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pdxtc.com\/wpblog\/google\/google-identifying-personal-search-results-again\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google Identifying Personal Search Results Again?\" \/>\n<meta property=\"og:description\" content=\"I just noticed that Google is now identifying personalized search results, in a way that I have to applaud. When did that happen? It&#039;s now shown clearly,\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pdxtc.com\/wpblog\/google\/google-identifying-personal-search-results-again\/\" \/>\n<meta property=\"og:site_name\" content=\"Scott Hendison&#039;s Old Search Commander Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SearchCommander\" \/>\n<meta property=\"article:published_time\" content=\"2007-07-22T14:40:22+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2014-12-04T20:38:37+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/pdxtc.com\/wpblog\/images\/personalized.gif\" \/>\n<meta name=\"author\" content=\"Scott\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@shendison\" \/>\n<meta name=\"twitter:site\" content=\"@shendison\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Scott\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/google\\\/google-identifying-personal-search-results-again\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/google\\\/google-identifying-personal-search-results-again\\\/\"},\"author\":{\"name\":\"Scott\",\"@id\":\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/#\\\/schema\\\/person\\\/3142c7d28dc676725ac62cd6c9de8371\"},\"headline\":\"Google Identifying Personal Search Results Again?\",\"datePublished\":\"2007-07-22T14:40:22+00:00\",\"dateModified\":\"2014-12-04T20:38:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/google\\\/google-identifying-personal-search-results-again\\\/\"},\"wordCount\":276,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/google\\\/google-identifying-personal-search-results-again\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/pdxtc.com\\\/wpblog\\\/images\\\/personalized.gif\",\"articleSection\":[\"Google\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/google\\\/google-identifying-personal-search-results-again\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/google\\\/google-identifying-personal-search-results-again\\\/\",\"url\":\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/google\\\/google-identifying-personal-search-results-again\\\/\",\"name\":\"Google Identifying Personal Search Results Again?\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/google\\\/google-identifying-personal-search-results-again\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/google\\\/google-identifying-personal-search-results-again\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/pdxtc.com\\\/wpblog\\\/images\\\/personalized.gif\",\"datePublished\":\"2007-07-22T14:40:22+00:00\",\"dateModified\":\"2014-12-04T20:38:37+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/#\\\/schema\\\/person\\\/3142c7d28dc676725ac62cd6c9de8371\"},\"description\":\"I just noticed that Google is now identifying personalized search results, in a way that I have to applaud. When did that happen? It's now shown clearly,\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/google\\\/google-identifying-personal-search-results-again\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/google\\\/google-identifying-personal-search-results-again\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/google\\\/google-identifying-personal-search-results-again\\\/#primaryimage\",\"url\":\"http:\\\/\\\/pdxtc.com\\\/wpblog\\\/images\\\/personalized.gif\",\"contentUrl\":\"http:\\\/\\\/pdxtc.com\\\/wpblog\\\/images\\\/personalized.gif\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/google\\\/google-identifying-personal-search-results-again\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Google Identifying Personal Search Results Again?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/#website\",\"url\":\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/\",\"name\":\"Scott Hendison&#039;s Old Search Commander Blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.pdxtc.com\\\/wpblog\\\/#\\\/schema\\\/person\\\/3142c7d28dc676725ac62cd6c9de8371\",\"name\":\"Scott\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ba275e23c0aad37526141e715b54cd3eeac27b071e4395b2b39e801ca68355d6?s=96&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ba275e23c0aad37526141e715b54cd3eeac27b071e4395b2b39e801ca68355d6?s=96&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ba275e23c0aad37526141e715b54cd3eeac27b071e4395b2b39e801ca68355d6?s=96&r=g\",\"caption\":\"Scott\"},\"sameAs\":[\"https:\\\/\\\/x.com\\\/shendison\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Google Identifying Personal Search Results Again?","description":"I just noticed that Google is now identifying personalized search results, in a way that I have to applaud. When did that happen? It's now shown clearly,","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.pdxtc.com\/wpblog\/google\/google-identifying-personal-search-results-again\/","og_locale":"en_US","og_type":"article","og_title":"Google Identifying Personal Search Results Again?","og_description":"I just noticed that Google is now identifying personalized search results, in a way that I have to applaud. When did that happen? It's now shown clearly,","og_url":"https:\/\/www.pdxtc.com\/wpblog\/google\/google-identifying-personal-search-results-again\/","og_site_name":"Scott Hendison&#039;s Old Search Commander Blog","article_publisher":"https:\/\/www.facebook.com\/SearchCommander","article_published_time":"2007-07-22T14:40:22+00:00","article_modified_time":"2014-12-04T20:38:37+00:00","og_image":[{"url":"http:\/\/pdxtc.com\/wpblog\/images\/personalized.gif","type":"","width":"","height":""}],"author":"Scott","twitter_card":"summary_large_image","twitter_creator":"@shendison","twitter_site":"@shendison","twitter_misc":{"Written by":"Scott","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.pdxtc.com\/wpblog\/google\/google-identifying-personal-search-results-again\/#article","isPartOf":{"@id":"https:\/\/www.pdxtc.com\/wpblog\/google\/google-identifying-personal-search-results-again\/"},"author":{"name":"Scott","@id":"https:\/\/www.pdxtc.com\/wpblog\/#\/schema\/person\/3142c7d28dc676725ac62cd6c9de8371"},"headline":"Google Identifying Personal Search Results Again?","datePublished":"2007-07-22T14:40:22+00:00","dateModified":"2014-12-04T20:38:37+00:00","mainEntityOfPage":{"@id":"https:\/\/www.pdxtc.com\/wpblog\/google\/google-identifying-personal-search-results-again\/"},"wordCount":276,"commentCount":0,"image":{"@id":"https:\/\/www.pdxtc.com\/wpblog\/google\/google-identifying-personal-search-results-again\/#primaryimage"},"thumbnailUrl":"http:\/\/pdxtc.com\/wpblog\/images\/personalized.gif","articleSection":["Google"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.pdxtc.com\/wpblog\/google\/google-identifying-personal-search-results-again\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.pdxtc.com\/wpblog\/google\/google-identifying-personal-search-results-again\/","url":"https:\/\/www.pdxtc.com\/wpblog\/google\/google-identifying-personal-search-results-again\/","name":"Google Identifying Personal Search Results Again?","isPartOf":{"@id":"https:\/\/www.pdxtc.com\/wpblog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.pdxtc.com\/wpblog\/google\/google-identifying-personal-search-results-again\/#primaryimage"},"image":{"@id":"https:\/\/www.pdxtc.com\/wpblog\/google\/google-identifying-personal-search-results-again\/#primaryimage"},"thumbnailUrl":"http:\/\/pdxtc.com\/wpblog\/images\/personalized.gif","datePublished":"2007-07-22T14:40:22+00:00","dateModified":"2014-12-04T20:38:37+00:00","author":{"@id":"https:\/\/www.pdxtc.com\/wpblog\/#\/schema\/person\/3142c7d28dc676725ac62cd6c9de8371"},"description":"I just noticed that Google is now identifying personalized search results, in a way that I have to applaud. When did that happen? It's now shown clearly,","breadcrumb":{"@id":"https:\/\/www.pdxtc.com\/wpblog\/google\/google-identifying-personal-search-results-again\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.pdxtc.com\/wpblog\/google\/google-identifying-personal-search-results-again\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.pdxtc.com\/wpblog\/google\/google-identifying-personal-search-results-again\/#primaryimage","url":"http:\/\/pdxtc.com\/wpblog\/images\/personalized.gif","contentUrl":"http:\/\/pdxtc.com\/wpblog\/images\/personalized.gif"},{"@type":"BreadcrumbList","@id":"https:\/\/www.pdxtc.com\/wpblog\/google\/google-identifying-personal-search-results-again\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.pdxtc.com\/wpblog\/"},{"@type":"ListItem","position":2,"name":"Google Identifying Personal Search Results Again?"}]},{"@type":"WebSite","@id":"https:\/\/www.pdxtc.com\/wpblog\/#website","url":"https:\/\/www.pdxtc.com\/wpblog\/","name":"Scott Hendison&#039;s Old Search Commander Blog","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.pdxtc.com\/wpblog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.pdxtc.com\/wpblog\/#\/schema\/person\/3142c7d28dc676725ac62cd6c9de8371","name":"Scott","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/ba275e23c0aad37526141e715b54cd3eeac27b071e4395b2b39e801ca68355d6?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ba275e23c0aad37526141e715b54cd3eeac27b071e4395b2b39e801ca68355d6?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ba275e23c0aad37526141e715b54cd3eeac27b071e4395b2b39e801ca68355d6?s=96&r=g","caption":"Scott"},"sameAs":["https:\/\/x.com\/shendison"]}]}},"_links":{"self":[{"href":"https:\/\/www.pdxtc.com\/wpblog\/wp-json\/wp\/v2\/posts\/406","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pdxtc.com\/wpblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pdxtc.com\/wpblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pdxtc.com\/wpblog\/wp-json\/wp\/v2\/users\/76"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pdxtc.com\/wpblog\/wp-json\/wp\/v2\/comments?post=406"}],"version-history":[{"count":0,"href":"https:\/\/www.pdxtc.com\/wpblog\/wp-json\/wp\/v2\/posts\/406\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.pdxtc.com\/wpblog\/wp-json\/wp\/v2\/media?parent=406"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pdxtc.com\/wpblog\/wp-json\/wp\/v2\/categories?post=406"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pdxtc.com\/wpblog\/wp-json\/wp\/v2\/tags?post=406"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}