{"id":3120,"date":"2013-04-05T06:37:35","date_gmt":"2013-04-05T13:37:35","guid":{"rendered":"http:\/\/www.pdxtc.com\/wpblog\/?p=3120"},"modified":"2014-12-04T13:58:32","modified_gmt":"2014-12-04T20:58:32","slug":"google-analytics-beginners","status":"publish","type":"post","link":"https:\/\/www.pdxtc.com\/wpblog\/public-speaking\/google-analytics-beginners\/","title":{"rendered":"Google Analytics For Beginners"},"content":{"rendered":"<p>I&#8217;ll be giving a completely non-technical presentation for business owners and executives, on the important things to know about Google Analytics.<\/p>\n<p><strong>When: <\/strong><br \/>\nThursday, April 18th, 5:00 &#8211; 7:00pm<\/p>\n<p><strong>Where: <\/strong><br \/>\nRed Lion Convention Center<br \/>\n1021 Northeast Grand Ave. Portland<br \/>\n<a href=\"http:\/\/goo.gl\/maps\/ZTiOh\" target=\"_blank\">Map<\/a><\/p>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignright\" alt=\"\" src=\"http:\/\/photos3.meetupstatic.com\/photos\/event\/1\/9\/0\/2\/global_213486402.jpeg\" width=\"86\" height=\"86\" \/>For Who: <\/strong><br \/>\nOpen to business owners, employees, web developers, executives, friends, relatives, and all Internet marketing novices who want to learn about Google Analytics.<\/p>\n<p><strong>How Much:<\/strong><br \/>\n$20 bucks to <a href=\"http:\/\/www.meetup.com\/Online-Marketing-Beginners-Group\/events\/58570602\/\" target=\"_blank\">register at meetup<\/a>, and all East Portland Chamber of Commerce members will get a $10 rebate upon arrival at the event, making it just $10.<\/p>\n<h5>What will we cover?<\/h5>\n<p>Are you confused when you log in to your Google Analytics account? Maybe you&#8217;ve never even logged in, or perhaps you don&#8217;t even have a Google Analytics account yet? If this describes you, then this is an evening that you don&#8217;t want to miss.<\/p>\n<h5>What is Included?<\/h5>\n<p>Appetizers will be served, and a drink ticket will be provided good in the bar for soda, beer or wine, and other beverages will be available for purchase.<\/p>\n<p>We&#8217;ll spend a little bit of time on the three W&#8217;s &#8211; your Web site, your web host, and your web designer. We&#8217;ll cover the fundamentals so everyone clearly understands the basics.<\/p>\n<p>We will then spend some time talking about Google Analytics in general, including what it is, how it works, what you can learn, what &#8220;goals&#8221; are, and how to EASILY implement them.<\/p>\n<p>It would be nice if attendees already had a Google Analytics account and already had the code implemented on their sites, and <a href=\"https:\/\/support.google.com\/analytics\/answer\/1008080?hl=en\" target=\"_blank\">Google provides great instructions here<\/a>.<\/p>\n<p>Finally, we&#8217;ll spend some time IN a Google Analytics account, showing you whats worth looking at, as well as how to set up various &#8220;goals&#8221; to determine the effectiveness of your website.<\/p>\n<p>If you&#8217;re already an avid Google Analytics user, then this is *not* a presentation that will help you become an expert. On the other hand, if you&#8217;re new to Analytics, and want to understand the fundamentals, then this one you don&#8217;t want to miss.<\/p>\n<div align=\"center\">\n<a href=\"http:\/\/www.meetup.com\/Online-Marketing-Beginners-Group\/events\/58570602\/\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2445 aligncenter\" alt=\"Register Now\" src=\"https:\/\/www.pdxtc.com\/wpblog\/wp-content\/uploads\/RegisterNowGreen.png\" width=\"178\" height=\"63\" \/><\/a>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;ll be giving a completely non-technical presentation for business owners and executives, on the important things to know about Google Analytics. When: Thursday, April 18th, 5:00 &#8211; 7:00pm Where: Red Lion Convention Center 1021 Northeast Grand Ave. Portland Map For Who: Open to business owners, employees, web developers, executives, friends, relatives, and all Internet marketing [&hellip;]<\/p>\n","protected":false},"author":76,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[35],"tags":[],"class_list":["post-3120","post","type-post","status-publish","format-standard","hentry","category-public-speaking"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google Analytics For Beginners<\/title>\n<meta name=\"description\" content=\"I&#039;ll be giving a completely non-technical presentation for business owners and executives, on the important things to know about Google Analytics. When:\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pdxtc.com\/wpblog\/public-speaking\/google-analytics-beginners\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google Analytics For Beginners\" \/>\n<meta property=\"og:description\" content=\"I&#039;ll be giving a completely non-technical presentation for business owners and executives, on the important things to know about Google Analytics. 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