{"id":208,"date":"2006-04-20T06:28:21","date_gmt":"2006-04-20T13:28:21","guid":{"rendered":"http:\/\/www.pdxtc.com\/wpblog\/archives\/208"},"modified":"2014-12-04T13:54:22","modified_gmt":"2014-12-04T20:54:22","slug":"webmaster-world-boston-wrapup","status":"publish","type":"post","link":"https:\/\/www.pdxtc.com\/wpblog\/general-interest\/webmaster-world-boston-wrapup\/","title":{"rendered":"Webmaster World Boston wrapup"},"content":{"rendered":"<p>I&#8217;m leaving Boston today, and I got a lot out of this conference. I&#8217;m still amazed at the wealth of knowledge available here, and the willingness to share.<\/p>\n<p>The keynote was given by <a href=\"http:\/\/www.gladwell.com\/\" target=\"_blank\">Malcom Gladwell<\/a>, author of &#8220;The Tipping Point&#8221; and &#8220;Blink&#8221;, and author for The New Yorker Magazine.\u00a0 While I found his comments insightful and thought provoking, I personally enjoyed last November&#8217;s keynote by <a href=\"http:\/\/www.pbs.org\/cringely\" target=\"_blank\">Robert Cringely<\/a> more.<\/p>\n<p>The sessions that I went to were on <a href=\"http:\/\/www.pubcon.com\/sessions.cgi?action=view&#038;record=24\" target=\"_blank\">Local Search<\/a> &#8211; <a href=\"http:\/\/www.pubcon.com\/sessions.cgi?action=view&#038;record=27\" target=\"_blank\">Affiliate Strategies<\/a> &#8211; <a href=\"http:\/\/www.pubcon.com\/sessions.cgi?action=view&#038;record=41\" target=\"_blank\">Organic Search options<\/a>\u00a0&#8211; <a href=\"http:\/\/www.pubcon.com\/sessions.cgi?action=view&#038;record=37\" target=\"_blank\">Content &#038; Copywriting<\/a>\u00a0&#8211;\u00a0<a href=\"http:\/\/www.pubcon.com\/sessions.cgi?action=view&#038;record=30\" target=\"_blank\">Conversion Tweaking<\/a>\u00a0and <a href=\"http:\/\/www.pubcon.com\/sessions.cgi?action=view&#038;record=26\" target=\"_blank\">Forensic and Competitive intelligence<\/a>, as well as all the super sessions, including the infamous &#8220;Search Engine smackdown&#8221; where google, MSN and Yahoo (and Ask.com &#8211; but why?) all give a short presentation about new features and share their thoughts on the future of search.<\/p>\n<p>The most valuable information to me (and benefit to my clients) were the sessions on Conversion Tweaking and Competitive Intelligence, which were really fascinating.<\/p>\n<p>Although there was lots of valuable and interesting information for us &#8220;search geeks&#8221; I thought that for end users,\u00a0the coolest new rollout coming seems to be from Microsoft, with their offerings at &#8220;<a href=\"http:\/\/www.live.com\/\" target=\"_blank\">Windows Live<\/a>&#8221; where you can customize your search results, add RSS feeds, and (in San Fransisco and Seattle) <em>get a drivers eye view through the windshield<\/em> for driving directions. Pretty cool stuff.<\/p>\n<p>One thing I was hoping to hear more about the <a href=\"http:\/\/patft.uspto.gov\/netacgi\/nph-Parser?Sect1=PTO2&#038;Sect2=HITOFF&#038;u=\/netahtml\/search-adv.htm&#038;r=1&#038;p=1&#038;f=G&#038;l=50&#038;d=ptxt&#038;S1=7,027,987&#038;OS=7,027,987&#038;RS=7,027,987\" target=\"_blank\">Google voice recognition patent<\/a>\u00a0that will undoubtedly change the way we all search, not just at home and work, but through our cellular phones and Mobile devices.\u00a0 However, that subject never came up, and even more strange, nobody even asked about it.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;m leaving Boston today, and I got a lot out of this conference. I&#8217;m still amazed at the wealth of knowledge available here, and the willingness to share. The keynote was given by Malcom Gladwell, author of &#8220;The Tipping Point&#8221; and &#8220;Blink&#8221;, and author for The New Yorker Magazine.\u00a0 While I found his comments insightful [&hellip;]<\/p>\n","protected":false},"author":76,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[5],"tags":[],"class_list":["post-208","post","type-post","status-publish","format-standard","hentry","category-general-interest"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Webmaster World Boston wrapup<\/title>\n<meta name=\"description\" content=\"I&#039;m leaving Boston today, and I got a lot out of this conference. 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