{"id":202,"date":"2006-04-09T15:01:06","date_gmt":"2006-04-09T22:01:06","guid":{"rendered":"http:\/\/www.pdxtc.com\/wpblog\/archives\/202"},"modified":"2014-12-04T13:54:24","modified_gmt":"2014-12-04T20:54:24","slug":"what-is-a-website-visitor-worth-2","status":"publish","type":"post","link":"https:\/\/www.pdxtc.com\/wpblog\/search-engines\/what-is-a-website-visitor-worth-2\/","title":{"rendered":"What is a Website Visitor Worth?"},"content":{"rendered":"<p><a href=\"http:\/\/www.pdxtc.com\/200510-determining-your-roi.php\" target=\"_blank\">In this article<\/a> that I wrote last year, I help website owners understand what ROI (Return on Investment) means, and show them an easy way to determine the value of a visitor to their website.<\/p>\n<p>I&#8217;m posting a mention of it here again, because I had someone tell me they couldn&#8217;t find it on my website.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In this article that I wrote last year, I help website owners understand what ROI (Return on Investment) means, and show them an easy way to determine the value of a visitor to their website. I&#8217;m posting a mention of it here again, because I had someone tell me they couldn&#8217;t find it on my [&hellip;]<\/p>\n","protected":false},"author":76,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[7,16,25],"tags":[114,115],"class_list":["post-202","post","type-post","status-publish","format-standard","hentry","category-search-engines","category-seo","category-seo-101","tag-roi","tag-stats-analysis"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What is a Website Visitor Worth?<\/title>\n<meta name=\"description\" content=\"In this article that I wrote last year, I help website owners understand what ROI (Return on Investment) means, and show them an easy way to determine the\" \/>\n<meta name=\"robots\" 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