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Search Engine Optimization For Beginners in Portland

Next week is an SEM Hotseat event geared towards beginners. Have you come to search marketing events before and been overwhelmed?  Do you have some SEO questions that you think are too basic?  This is your chance to get that added level of detail and attention you may have been craving at other events.


10 Tips for Tantalizing Text

You may have a degree in English, but writing for the Web is a little bit different than writing for other forms of media.

In the back of your mind you have to be a little bit more conscious about your audience is, and you have to grab their attention, as well as that of the search engines.


5 Minute SEO Review - SociaTropin.com

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This website is for a nutritional supplement designed to help people with anxiety and stress relief products. This video is under five minutes and points out some fundamental problems, summarized here…

The reality is that with only a 13 page website, and only 6 of them showing up much in Google at all, it’s going to be difficult to be considered an authority in your field. Here is the summary of what I point out in the video…


SEO Review - PrecisionNorthwest.com

This is a regional remodeling and construction firm located in Vancouver Washington. I covered most of the basics from my SEO101 area, and pointed out an error in the robots.txt file. I hope you find this helpful, and if you have any questions at all please be sure to leave them here, so that everyone may benefit.


Site Review - Potomac-Writing-Service.com

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This is a website for authors, copywriters and editing help, that is missing a couple of the key fundamentals that I outline in my SEO101 section. The review is just 12 minutes long, but provides important information to the site owner.


Keyword Mashup Tool Launched

Pay per click campaigns can be somewhat tedious to set up, primarily because all the data that you get from the keyword research tools need to be reworked into a more useful list. Try it now

By that, I mean you need to consider every variation that might be possible, whether that be by city name or even a synonym for a certain service or occupation, and it always seems that many get overlooked.


Portland Oregon Real Estate Site Review

This is an overview of a rural Oregon realtor website, but needs many, if not all, of the basic fundamentals of SEO101. When you’re trying to build links for a real estate site you have to give people a reason to link to you, by providing valuable information that their own visitors will appreciate.


Website Overview for Search - Vigilan.com

This business is a maker of a software product for retirement communities, yet the search engines seem to be having problems understanding that. This video points out exactly why, with some very basic fundamental search marketing principles.


Site Review of Portland Directory PDXStump

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This website is basically a Portland, Oregon business directory, but many of the individual pages are not being found in the search engines.

This applies not only to queries for phrases, but for specific URLs to0, which indicates a potential structural problem. This video points out some possibilities why, and also covers some fundamental search marketing issues.


Innotech Portland Website Reviews

I’ll be on a panel at Innotech this year, because for the first time, there will be live website reviews taking place at the conference,  here in Portland Oregon.

The entire conference is scheduled for next Wednesday, April 16th and Thursday April 17th,  but the live SEM Hotseat is Thursday April 17 3:30 PM in Room D135


Site Review - Flightstoswitzerland.com

I was asked to do a free site review of Flightstoswitzerland.com examining some of the many possibilities why the site doesn’t rank very well.

It’s basic SEO-101, but with a little bit more thrown in for good measure…


eFordMustang.com - Site Review Video (sort of)

This site is not exactly what I would call “stellar” but in just under 10 minutes I point out a few things that might be educational to some people trying to take shortcuts on the fast track to success with MFA (Made for Adsense) sites and affiliates. Take a look, and please leave any feedback desired…


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