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Although Google Base has morphed from Froogle, and it’s still in Beta, Google is displaying results at this moment for real estate with a drop down box. I noticed it just now for “real estate Los Angeles”, and then trying a couple of other cities kept bringing up the search box. Is this permanent? If so, it seems like a winner for Google, and maybe for the home buyer too. I did a quick search to see when this might have happened, but found nobody talking about it. Was it today? SEO’s that are in the real estate game would be smart to get ahead of the curve, and embrace the Google Grid before your competition does. With this option coming up above all the organic results, why wait until your client asks you about it?
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