Comments on: Local Search – Mistake or Cleverness?

By: internet marketing in Houston

internet marketing in Houston — Thu, 20 Sep 2012 13:04:04 +0000

When creating a links profile you need to map out the industry you are working in and think about where you can gain traffic. Links shouldn’t just be for Google’s sake rather you should think about whether people will actually click onto your link. If people won’t click on the link then you’ve only done half a job.

By: Mike Blumenthal

Mike Blumenthal — Wed, 08 Feb 2012 00:02:58 +0000

Long term tactic particularly if the business has a new or low ranking website. It is a tactic frequently used by spammers and scammers looking for quick rank. Also works if a business doesn’t have a website.

The rank is dependent on the value of the city/category page above the listing.

I think it is bad for branding and you lose control over the client interaction.

By: David Mihm

David Mihm — Tue, 07 Feb 2012 21:46:54 +0000

We’ve surmised ever since July 2011′s big Blended results update–some even sooner–October 2010–that domain authority mattered a lot more than it used to in Local. There are plenty of good examples where Google’s “Brand” preference means large corporate sites like Bestbuy.com, HomeDepot.com, etc., if properly-optimized on-site and tied to Place Pages, would blow away smaller players. If you can control the conversion experience to a high degree on a third-party profile, it’s probably not a bad idea. Probably worth testing on a FB page, for example.