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The Speed of the Internet Marketing Business

18th December 2007

Do you want to know what fascinates me the most about Internet marketing, and that I find really enjoyable about this business? It’s the speed at which things can happen if someone has an idea.

A person can go from an initial concept to an actual reality in a matter of just a few minutes, especially if they’re not bogged down by a committee of “deciders”.

Here’s a quick example -

Yesterday Google announced support for a new site map for videos, that you can add a right to your existing webmaster tools account.

By today, some enterprising person in the United Kingdom has already got the domain name videositemap.com registered, hosted, up and running, and even monetized with Auction Ads. Now that’s speed and determination I can respect!   - ooh - he’s even using WordPress, my favorite. - Sorry buddy, no link until you fix your database errors ;(

Sure the content he’s using is just RSS feeds, but at least the clock starts running on his “domain aging”, which is one of the factors in rankings. A few pages of original content added regularly will start to build equity. (If there were such a thing as a “Google Sandbox” then this would begin to get you out of it sooner.)

I guess I’d like to believe that it’s not going to be just another MFA site (Made For Adsense) so maybe he has plans to be the first video site map generator software - (Hey, if you do have a product, I’ll be your first affiliate ;)

As the Internet land grab continues, don’t assume all of the good domain names or ideas are gone. There’s still plenty of real estate out there for everyone with a good idea and quick implementation skills.


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2 Responses to “The Speed of the Internet Marketing Business”

  1. Matt Says:

    yeah man, that is some quick thinking/acting. Another pretty crappy way, but it’s a reality, is getting names of tragic events. When the Minneapolis bridge collapsed that domain was bought up QUICK and getting tons of hits…indeed the speed is picking up.

     

  2. Scott Hendison Says:

    Yep Matt - it’s crappy, but real, you’re dead on.

    I know someone that had a pretty big Adsense week after Anna Nicole Smith died - ouch.

    Smart marketers keep an eye on
    up to the minute search trends.

     

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