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Pay per click campaigns can be somewhat tedious to set up, primarily because all the data that you get from the keyword research tools need to be reworked into a more useful list. By that, I mean you need to consider every variation that might be possible, whether that be by city name or even a synonym for a certain service or occupation, and it always seems that many get overlooked. |
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Before you start giving your staff a hard time about not developing links at a faster pace, or you start sending out those link requests to potential “partners”, ask yourself what’s in it for them? Obviously you can’t pay (gasp) someone to link to you, so what are you offering their visitors that would make it worth their while to link to you? |
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This is an overview of a rural Oregon realtor website, but needs many, if not all, of the basic fundamentals of SEO101. When you’re trying to build links for a real estate site you have to give people a reason to link to you, by providing valuable information that their own visitors will appreciate. |
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This website is basically a Portland, Oregon business directory, but many of the individual pages are not being found in the search engines. This applies not only to queries for phrases, but for specific URLs to0, which indicates a potential structural problem. This video points out some possibilities why, and also covers some fundamental search marketing issues. No Video Responses have been posted yet. |
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I’ll be on a panel at Innotech this year, because for the first time, there will be live website reviews taking place at the conference, here in Portland Oregon. The entire conference is scheduled for next Wednesday, April 16th and Thursday April 17th, but the live SEM Hotseat is Thursday April 17 3:30 PM in Room D135 |
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This is a clever video, and the guy knows his stuff too. Good solid advice in an entertaining format. Very nicely done!
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I was asked to do a free site review of Flightstoswitzerland.com examining some of the many possibilities why the site doesn’t rank very well. It’s basic SEO-101, but with a little bit more thrown in for good measure… |
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I was commenting on a blog this morning when I saw that there were a number of comment author links that were NoFollowed, and a number that were not. The blog owner was singling out comments for approval to allow the passing of link juice. |
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About a month ago I decided to try a new link building too called Linkvana, and I wrote about it on my blog. Now, about 30 days later, I AM still impressed. I HAVE seen ranking improvements, spidering frequency HAS improved, and all can be traced directly related to our LinkVana use, in my opinion. |
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In January of 2007 I joined StomperNet under the belief that I would get the personal attention of their world-class faculty. I assumed that for the nearly $10,000 I was going to pay for the year, I would not only learn everything I wanted to know, but I would establish some personal relationships that I could continue to nurture over time. |
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This is a quick 3 minute look at the new Google experimental view options, and how the searchers behavior and intent will change the serps at the click of the mouse. This is just a glimpse of what’s coming, and I sort of like it. |
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I have personally suffered from many of these afflictions below, and as a result, I’ve had a loss of productivity, loss of time, and most likely a loss of income. This started out to be a quick list of things that I could do to improve in 2008, and it wasn’t going to be an actual list of New Year’s resolutions. |
